commercial outdoor furniture

Impact, Comfort and Resources: Make 2023 the strongest year ever

January 13 2023

What will it take to make this your strongest year ever?
To help answer that, we’ve talked to our customers and refined the answers into 3 key points
1. Impact
2. Comfort
3. Resources

Talk to our friendly team on 01926 889922 or check out our free resources across this website.

Impact - First Impressions

First impressions really do count to get people through the door of your venue and being in the right frame of mind to enjoy themselves.

Help your customers to be confident that you will deliver them a great experience by creating a good first impression.

What does the exterior of your property need to be welcoming, stand out and create the right first impression?

Clear, welcoming signage, atmospheric lighting, clean and comfortable furniture, planters or hanging baskets?

Are you appealing to your core customers?

Younger customers like to look for an experience, something different. Can they see this from outside?

Older customers might be looking for something more traditional with clean, comfortable furniture outside and friendly signage.

Does your venue stand out from the crowd?

Can your frontage be more impactful with colourful plants, signage, canopies or parasols. You can amplify your presence with colour.

Commercial outdoor furniture

Comfort

We asked one of our largest clients ‘what is the most important feature of an outdoor space?’

Their answer was comfort.

If your customers are comfortable, their dwell time will increase and spend per head will be more.

Think about the needs of your customers, and ensure you have the right outdoor furniture for them.

If you have older customers, provide comfort with backrests to chairs, seat arms and easy access tables and benches.

For families, a means of containing the kids might be useful so again seat arms and backrests could help with younger children.

Quick wins to add comfort include; outdoor cushions, blankets, outdoor heaters and lighting.

If your customers are comfortable and have a good time this will increase your referrals and repeat trade.

wooden dining pod

Resources

With a bit of investigating, there are so many free resources that can help your business.

Suppliers like ourselves offer all sorts of advice that can help;

  • Maintenance guides
  • Garden layouts
  • guidance on planning permission requirements
  • advice on the best material for outdoor furniture
  • top selling products for your industry sector
  • ROI calculations
  • FAQs

Our team can also come to your venue for free site surveys and measuring up

FAQs

Contact us on 01926 889922

We want your business to do well and we’re here to help. Talk to our team on 01926 889922.

Download our 2023 brochure for ideas and products to boost your impact and comfort outdoors this year.

Click here to view the 2023 outdoor furniture and shelters brochure

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